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数字技术的发展改变了传统出版业中版权传播、交易和保护的模式,技术措施从技术层面上为著作权人提供了保护机制。然而,技术措施能够被使用人规避,反规避技术措施的规则便应运而生,反规避规则虽有其合理性,但却存在诸多缺陷,不利于消费者正常地获取和使用作品,不能真正缓解数字出版业与消费者之间的冲突。因此,应当将技术措施、权利管理信息与合同条款结合起来,合理运用技术措施与权利管理信息,平衡数字出版视域下著作权人、数字出版商和消费者三者间的权益。
The development of digital technology has changed the mode of copyright communication, transaction and protection in the traditional publishing industry. The technical measures provide the protection mechanism for the copyright owner technically. However, the technical measures can be circumvented by users, and the rules of anti-circumvention technical measures have come into being. Although the anti-circumvention rules are reasonable, they have many defects, which are not conducive to consumers’ normal access to and use of works and can not really ease Conflicts between digital publishing and consumers. Therefore, the technical measures and rights management information should be combined with the contract provisions, and the technical measures and rights management information should be rationally used to balance the rights and interests among copyright owners, digital publishers and consumers in the digital publishing field.