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“对于服务,我们—直秉承‘做得更好’的原则,因为它是终端之战,短兵相接时的制胜法宝。”特色体验开创先河旗舰店的体验式营销正成为越来越多品牌接近消费者、提高美誉度的方式,当汽车4S店提供试驾、音乐品牌店提供视听服务的时候,中国体育品牌领头羊李宁公司为迎接2008年奥运会,在王府井的旗舰店里给世界各地前来的消费者带来更好的李宁品牌购物及运动体验。黄培介绍道,该旗舰店的室内篮球
“For service, we keep up with the principle of ’do better’ because it is a battle for the terminal and a winning formula when we meet in short battles.” “Experienced marketing with characteristic experience creating pioneer flagship stores is becoming more and more brands.” When approaching consumers and improving reputation, when the 4S shop provides test drive and music brand stores to provide audio-visual services, Li Ning, the leader of the Chinese sports brand, welcomes the 2008 Olympic Games and gives it to the world in the flagship store of Wangfujing. The coming consumers bring better Li Ning brand shopping and sports experience. Huang Pei introduced the indoor basketball in the flagship store