每个人都有自己的价值观,对个人来说,价值观就是做人的原则和信条,在同样环境下,不同价值观的人会产生不同的行为。不同企业也都有自己不同的价值观。它是企业用以判断运行当中大是大非的根本原则,是企业提倡什么、反对什么、赞赏什么、批判什么的真实写照,是全体员工都必需遵循的信条。三流企业做产品,二流企业做品牌,一流企业做文化,优秀的价值观是企业核心竞争力的根基。价值观体系是可以持续长久存在的,所以核心价值观是支撑企业长久发展的基础。 Everyone has their own values. For individuals, values ​​are the principles and creeds of being human beings. Under the same circumstances, people with different values ​​will have different behaviors. Different companies also have their own different values. It is the enterprise to judge the basic principle of running out of fact, what the business advocates, what to oppose, what to praise, what to criticize a true portrayal of all employees must follow the creed. Third-rate products to do business, second-rate brand to do business, first-class business culture, excellent value is the foundation of the core competitiveness of enterprises. The system of values ​​is sustainable for a long time, so the core values ​​are the basis for long-term development of the enterprise.