随着国民生活水平的提高,乳制品已成为大众最为普遍的消费品,关注度也不断上升,任何一件安全事故都会引发消费者的高度重视。而近年来,乳品行业的信任危机此起彼伏,先是国内品牌曝出质量不合格现象,接着众多外国品牌也陆续下马,导致消费者对国产乳制品信心下降、受众谈乳品而色变,特别是有宝宝的家长们更是不敢轻易选择。 With the improvement of people’s living standards, dairy products have become the most common consumer goods, the concern is also rising, any one of the safety incidents will cause consumers to attach great importance. In recent years, dairy industry trust crisis one after another, first domestic brands exposed quality unqualified, followed by many foreign brands have been dismounted, leading to consumer confidence in domestic dairy products declined, the audience talk about dairy products and discoloration, especially with the baby Parents are not easy to choose.