建设企业文化 铸就品牌银行——专访中国民生银行行长郑万春

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企业文化是企业发展的根本动力,这已成为企业界的共识。当前,面对内外部环境发生的深刻变化,如何加快实现转型突破,是各家银行共同面临的一个难题。这就需要加强企业文化建设,来凝聚共识、汇聚人才。当然,企业文化建设是一项内容复杂、任务艰巨的系统工程,是日复一日、潜移默化的持续工作,不能追求“立竿见影”的效果。 Corporate culture is the fundamental driving force for business development, which has become the consensus of the business community. At present, in the face of profound changes in the internal and external environment, how to speed up the transformation breakthrough is a common problem faced by various banks. This requires strengthening the building of enterprise culture to unite consensus and pool talents. Of course, the construction of enterprise culture is a systematic project with complicated contents and arduous tasks. It is an imperceptible continuous work day after day and can not pursue the immediate effect of .
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