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我校作为一专门的医药类院校开设了市场营销专业。目的是培养出既懂医药,又懂营销的专业复合型人才。为了使医药类院校市场营销专业的学生毕业后能够学以致用,能够满足社会对医药市场营销专业的需求,在教学模式和教学方法上仍有许多地方急需提高。主要从教学模式和教学方法两大方面进行探讨。
My school as a specialized medical colleges and universities opened a marketing professional. The purpose is to develop a professional compound talents who understand both medicine and marketing. In order to make the marketing of the medical colleges and universities students able to apply their skills after graduation and meet the needs of the society for the marketing of pharmaceuticals, there are still many places where there is still an urgent need to improve the teaching methods and teaching methods. Mainly from the teaching mode and teaching methods to explore two major aspects.