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英国医学杂志集团是在英国医学会旗下的《英国医学杂志》基础上,不断发展壮大起来的医疗服务提供商,目前其产品致力于为医疗机构和个人提供研究、学习和临床决策工具,包括医学期刊、教育培训和评估、循证决策支持、质量改进服务、初级医疗工作流程解决方案以及职业招聘活动,而并非单纯依赖于内容组织的输出。深入解析英国医学杂志集团的一系列产品和服务架构,阐述其从一家传统的科技出版商向医疗服务提供商的华丽蜕变过程,以期为国内学术期刊改革提供启示。
The British Medical Journal Group is a growing provider of medical services based on the British Medical Association’s British Medical Journal and currently has products dedicated to providing research, learning and clinical decision-making tools to medical institutions and individuals, including medicine Journals, education and training and assessment, evidence-based decision support, quality improvement services, primary medical work-flow solutions and career recruitment activities, rather than relying solely on output from content organizations. In-depth analysis of a series of products and service structure of British medical magazine group, expounds its gorgeous transformation from a traditional technology publishers to medical service providers, with a view to providing inspiration for the reform of domestic academic journals.