新型旅游体验消费模式下旅行社发展对策研究

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随着大众旅游趋于成熟的发展,逐渐显现的小众定制化旅游越来越受到旅游爱好者的追捧。旅行社面对全新的商机和旅游消费模式,应做好全面应对准备。针对旅游者特色各异的旅游需求,推行定制化、个性化的旅游服务,从倡导新型消费模式,打造更具吸引力的旅游产品,从而拓展旅行社业务,推动旅游市场健康、创新发展。 With the development of mass tourism tends to mature, gradually emerging niche customized travel more and more sought after by tourism enthusiasts. Travel agencies face the new business opportunities and tourism consumption patterns, should be fully prepared to deal with. In response to the tourist demand for tourists with different characteristics, we will promote tailor-made and personalized tourism services, advocate new consumption patterns and create more attractive tourism products so as to expand our travel agency business and promote the healthy and innovative development of the tourism market.
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