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改革开放三十年,中国电影转型包括创作转型、产业运作转型、政策管理转型。中国电影发展方向经历了众多观点的激烈交锋、进退之间矛盾重重的犹豫徘徊、计划经济体制与市场经济条件的转换,等等,业界、学界、管理层殚精竭虑,发现、钟情的路径莫衷一是:全球化——学习西方的大片创作和生产方法;本土化、民族化——继承和发扬中华文化的传统道路;数字化——多渠道、多媒体、技术化生存;受众本位——发展中
Thirty years of reform and opening up, the transformation of Chinese film, including creative transformation, industrial operation and transformation, policy management transformation. The direction of the development of Chinese movies has experienced fierce clashes of many points of view, hesitations and contradictions between advances and retreats, the transition of the planned economic system and market economy conditions, and so on. The industry, academia and management have been making every effort to find out that the path of love is not the same: Localization and Nationalization - The Traditional Way to Inherit and Carry Forward Chinese Culture; Digitization - Multichannel, Multi-media, Technical Survival; Audience-based - Under Development