论文部分内容阅读
全媒体的蓬勃发展,为受众提供了更及时、更多角度的细分服务,传统出版面临着全方位、深层次的变革,挑战与机遇并存。以“内容为王”的传统出版只有酝酿新的突破和发展,提高自身的集约整合能力,才能突破瓶颈,在产业转型中找到新的经济增长点。全媒体时代赋予了编辑核心竞争力新的内涵,对编辑的基本功和基本素质有了新的要求。整体核心竞争力的提高,是传统出版在坚守中不断创新、赢得生机的基础。
The all-media boom has provided the audience with more timely and more detailed subdivision services. Traditional publishing faces all-round and deep-going changes with the challenges and opportunities coexisting. Traditional publishing with “content as king” can only break through the bottleneck and find new economic growth points in industrial restructuring only by brewing new breakthroughs and developments and enhancing its own capacity for intensive integration. The whole media era has given editors a new connotation of their core competitiveness and has set new demands on their basic skills and basic qualifications. The improvement of the overall core competitiveness is the basis for the traditional publication to keep innovating and gain vitality.