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临近春节,男装生产规模同步收缩,批发市场清货为主,销售回落等因素的影响下,1月男装行业景气指数、市场景气指数、生产景气指数都显现出明显的下行趋势。据中国·常熟男装行业景气度指数(图1)显示,1月常熟男装行业景气指数为47.81点,与上月的49.73点相比,下降1.92个百分点;与去年同期相比,下降1.26个百分点。自去年11月以后,冬装市场销量收缩,企业生产规模相应减少,行业景气指数开始下行。临近年关,各地终端商前期备货已完成,批发市场临近春节休市,男装销售规模大幅下降,厂商生产规模同步收缩。行业景气在市场与生产景气同步回落的影响下,1月景气继续下行。
As the Spring Festival approached, the scale of men’s production contracted synchronously, the wholesale market was mainly cleared and the sales declined. In January, the mens sentiment index, the market sentiment index and the production sentiment index showed obvious downward trends. According to China Changshu menswear industry sentiment index (Figure 1) shows that in January Changshu men’s sentiment index was 47.81 points, 49.73 points compared with the previous month, down 1.92 percentage points; with the same period last year, down 1.26 percentage points . Since November last year, the winter market shrinking sales volume, a corresponding reduction in production scale, the industry climate index began to decline. Near the end of the year, around the terminal pre-stocking has been completed, the wholesale market approaching the Spring Festival closed, menswear sales dropped significantly, the scale of shrinking manufacturers simultaneously. Industry boom Under the influence of the simultaneous drop of the market and production boom, the economy continued to decline in January.