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三网融合大势所趋,不可逆转。三网融合是电信和广电业务的双向进入,电信网可以传送IPTV、手机电视;广电网可以做互联网接入、语音通讯等业务。这并非只是简单地把几个网络糅合起来,而是需要运营商们通过三网融合开发新业务并产生商业价值,同时,在不断融合中,使几大运营商成为能同时承载电信业务和广播电视业务的竞争对手,在竞争中发展壮大。对全国广电网络来说,“三网融合”挑战和机遇并存。本文从三个方面浅谈三网融合背景下广电业的生存之道。一、加快网络改造步伐,完善后台支撑系统,迎接三网融合时代的到来三网融合方案的实施会促
The trend of triple play, irreversible. Triple play is the two-way telecommunications and broadcasting business to enter the telecommunications network can transmit IPTV, mobile TV; wide network can do Internet access, voice communications and other services. Instead of simply combining several networks, operators need to develop new businesses and generate business value through triple play. In the meantime, several operators have become carriers that can simultaneously carry telecom services and broadcasts The competitors in the television business have grown in competition. For the national broadcasting network, the challenges and opportunities of “triple play” coexist. This article discusses the survival of broadcasting and TV industry under the background of triple play in three aspects. First, to speed up the pace of network transformation, improve the back-end support system, to meet the arrival of triple play in the implementation of triple play plan will promote