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有些大众歌曲会被指定为或被比较固定地视为特定组织、群体或聚合体的符号,如国歌、校歌、会歌、队歌、厂歌等,且其内容与价值指向和其对应人群的话语与价值立场之间可能存在某些张力,这决定了将这些歌曲视为一个相对独立的大类,并作为一个带有某种特别意义的音乐社会学和音乐传播研究对象是合理的。根据音乐史学、音乐符号学、大众音乐文化等方面已有的文献和研究成果来看,这一概念目前呼之欲出。综合各种考虑,将这些歌曲统称为“标识歌曲”应该是一个可以接受的方案。在接受这一概念的基础上,我们不但可以为大众歌曲研究提供一种新的视角,还可以发现一些新的课题,并尝试去建立一个作为分支的小型理论体系。
Some popular songs are designated as, or rather, fixedly considered symbols of specific organizations, groups, or aggregates such as national anthem, school song, punk song, team song, factory song, etc., and their content and value point and their corresponding crowd There may be some tensions between discourse and value stance, which determine that these songs are considered as a relatively independent category, and as a research object of music sociology and music dissemination with some special significance is reasonable. According to the existing literature and research results in music historiography, music semiotics and popular music culture, the concept is currently available. Taken together, considering these songs collectively as “logo song” should be an acceptable solution. On the basis of accepting this concept, we can not only provide a new perspective for the study of popular songs, but also find some new topics and try to establish a small theoretical system as a branch.