景德镇的瓷器举世闻名,历来欧美市场的茶具,均是我国生产的瓷器茶杯。可是,近年来,风云突变,日本产品大举侵入我国传统领地,把我国产品挤出了欧美市场。他们成功的一个关键就是抓住了情报信息。原来,日本人为打入欧美市场,近年来派出大批信息员深入各地探听消息。不久,各路信息员不约而同地带回一个情报:欧美人鼻子特别高,用中国的茶杯很不方便,一喝水,鼻子就碰到茶杯,对此极不满意。获此重要情报,日本企业家极为兴奋,立即研制出一种斜口杯,为高鼻子洋人提供方便。结果,就此小小的改进,他们的茶杯就在欧美市场大量畅销了。 Jingdezhen’s porcelain is famous throughout the world, and tea utensils in Europe and America have always been porcelain cups produced in China. However, in recent years, drastic changes have taken place, and Japanese products have invaded our traditional territory in large numbers, pushing our products out of the European and American markets. One of the keys to their success is to seize intelligence information. Originally, the Japanese entered the European and American markets. In recent years, a large number of information officers have been dispatched to inquire about the news. Soon, various information officers brought back information together: Europeans and Americans have a particularly high nose. It is very inconvenient to use Chinese tea cups. When drinking water, the nose hits the teacup. This is extremely unsatisfactory. With this important information, Japanese entrepreneurs were extremely excited and immediately developed a skewer cup to provide convenience for foreigners with high nose. As a result, with this small improvement, their teacups have been sold well in the European and American markets.