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寿险公司的成长一般要经历创业生存期、品牌经营期和创新发展期三个阶段,在每一阶段制订正确的经营策略,是寿险公司稳步发展的关键因素。在创业生存期,应建立行业视野、明确首要任务、构建体系化管理平台、强化队伍塑造、管理好基本经营单位、创造良好的外部环境、树立公司品牌;在品牌经营期,要做好经营格局的规划、打造公司的独特文化、突出主业、抓好人才升级、管理范式的变革等工作;在创新发展期,要着重提升哲学思维能力、组织学习能力、组织变革能力、创造机会能力、需求挖掘能力、创新文化能力等。
The growth of life insurance companies generally goes through three stages of entrepreneurial survival, brand management and innovation development, and formulating the correct management strategies at each stage is the key factor for the steady development of life insurance companies. In the survival of the business, should establish the industry vision, clear priority, build a systematic management platform, strengthen team building, management of basic business units to create a good external environment, establish a corporate brand; brand management period, to do business pattern In the period of innovation and development, we should focus on enhancing the ability of philosophical thinking, organizational learning, organizational transformation and the creation of opportunities and needs Mining ability, innovation and cultural ability.