好的预告片对一部电影有如锦上添花,如果太完美呢?那就是个坑。这一点塔伊卡·维缇缇(Taika Waititi)很有发言权——今年4月,《雷神3:诸神黄昏》(Thor:Ragnarok)发布了第一款预告片,24小时内,在美国视频网站上点击量1.36亿次,轻松超越了《美女与野兽》的1.27亿次,成为迪士尼点击量最高的预告片。为此,他不得不用后面六个月时间来实现这个目标:“要怎么做一部像那个预告片一样精彩的电影?” A good trailer is like a movie icing on the cake, if it is perfect? ​​That is a pit. This is where Taika Waititi has a say - in April this year, Thor: Ragnarok released its first trailer and within 24 hours, With 136 million hits on video sites, it easily surpassed 127 million downloads for “Beauty and the Beast,” making it the trailer of the highest hits in Disney. To that end, he had to take six months to reach that goal: “How do you make a movie that’s as good as the trailer?”