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国际特许经营中商标商品的平行进口造成了对特许经营人商标独占使用权的侵害。本文着力分析了这一具体平行进口模型中平行进口行为的性质,试图探求一种被侵害知识产权的救济方式。在效益不同而权利发生冲突时应遵循效益最大化原则。如何通过保护特许经营人之商标权来实现利益最大化或者至少防止利益失衡应成为我们要思考的一个问题。
The parallel importation of trademarked goods in international franchisees infringes the franchisee’s exclusive right to use trademarks. This paper focuses on analyzing the nature of parallel imports in this specific parallel import model and attempts to find a way to remedy the infringed intellectual property. When the benefits are different and the rights conflict, the principle of maximizing benefits should be followed. How to maximize profits or at least prevent the balance of interests by protecting the trademark rights of franchisees should become a question we should think about.