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“雪花勇闯天涯”活动是由华润雪花啤酒(中国)有限公司独立创新的具有原创性的品牌推广活动,它不仅是国内啤酒品牌规模大、区域广的品牌推广活动,更是雪花啤酒为回馈中国啤酒爱好者所创立的一个独特的文化品牌。
“Snow Brave into the World ” activity is an original brand promotion activity independently developed by China Resources Snow Beer (China) Co., Ltd. It is not only a brand promotion activity with large scale and wide area of domestic beer brand, In order to repay the Chinese beer lovers created by a unique cultural brand.