消费文化背景中的《山楂树之恋》

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生产者张艺谋众所周知,张艺谋早已不是一个简简单单的人名,而一个极具号召力的品牌。当然,“张艺谋品牌”并非一蹴而就。据制片人张伟平说,《有话好好说》之前,尽管张艺谋电影已经在国际上获得多个重要奖项,但未能成为品牌,当时人们看电影还是看明星脸,而大多数投资人也是此种想法。因此,与巩俐分 Producer Zhang Yimou As we all know, Zhang Yimou is no longer a simple name, but a very charismatic brand. Of course, “Zhang Yimou brand ” is not accomplished overnight. According to producer Zhang Weiping, prior to “having a word to say,” although Zhang Yimou’s films have won several important awards internationally, they failed to become a brand. At that time, people were watching movies or watching celebrity faces. Most investors, too, were Kind of idea. Therefore, with Gong Li points
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