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3月24日,中央人民广播电台“北京奥运会圣火炬传递全程直播”开始启动,它也意味着中央人民广播电台建台以来规模最大的直播——“奥运大直播季”正式拉开了大幕。大直播季涵盖了火炬境外传递、境内传递(包括珠峰登顶)、奥运会赛事(含残奥会)报道三大部分。在整个奥运报道中,中央电台和地方电台如何开展全方位合作、实现互补双赢,地方电台如何充分发掘奥运资源是个重要的课题。
March 24, the Central People’s Broadcasting Station “Beijing Olympic torch relay live broadcast ” started, it also means that the People’s Broadcasting Station since the founding of Taiwan’s largest live - “Olympic broadcast season ” formally pull Opened the curtain. The broadcast season covers the torch outside the transfer, the transfer (including Everest summit), the Olympic Games (including the Paralympic Games) coverage of three parts. In the entire Olympic coverage, it is an important issue how to conduct all-round cooperation between the Central and Local Radio stations in order to achieve mutual benefits and achieve win-win results. It is an important issue how local radio stations fully exploit the Olympic resources.