以获得最大期望利润为目标,讨论了随机需求环境下基于多项logit顾客选择模型和服务水平的两产品易逝性产品收益管理订购和定价策略,对建立的模型应用威布尔主观价值需求函数对行了模拟分析和讨论,得出了最优策略和一系列比较有意义的性质和管理原则. In order to obtain the maximum expected profit, this paper discusses the ordering and pricing strategy of perishable product revenue management based on multiple logit customer selection models and service levels in stochastic demand environment. We apply Weibull’s subjective value demand function pair After the simulation analysis and discussion, the optimal strategy and a series of more meaningful nature and management principles are obtained.