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创意产业发展环境的优劣将直接影响到创意产业的发展状况。文章针对创意产业的生产特点,在已有研究的基础上编制出5项一级指标、21项二级指标的评价体系。根据层次分析法,通过调研问卷的形式,确定了各项指标权重。利用此指标体系对武汉和上海市的创意产业环境进行了综合比较,并依据分析结果提出了相关政策建议。
The pros and cons of creative industries development environment will directly affect the development of creative industries. In this paper, according to the characteristics of the production of creative industries, five first-level indicators and twenty-second-level indicators evaluation system have been compiled based on the existing research. According to the analytic hierarchy process, the weight of each index is determined through the form of questionnaire. Using this index system to make a comprehensive comparison of the creative industry environment in Wuhan and Shanghai, and based on the analysis results, put forward the relevant policy recommendations.