如今,我国科学技术迅猛发展,媒体行业随之悄然发生变化,并逐渐迎来了新媒体时代。基于新媒体,人们的审美观念呈现出多样化的特点,而且对视觉艺术也提出了更高的要求,如果不对传统的视觉艺术进行创新变革,赋予其更丰富的内涵,使之有更多样的形式,将很难适应时代的发展步伐,无法充分满足人们的多重需求。鉴于此,本文将对新媒体下的视觉艺术创新进行探讨。 Nowadays, with the rapid development of science and technology in our country, the media industry has quietly changed and gradually ushered in the new media era. Based on the new media, people’s aesthetic conception has diversified characteristics, but also puts forward higher requirements on the visual arts. If we do not make innovations in the traditional visual arts, give it a richer connotation and make it more diverse It will be very difficult to meet the pace of development in the era and will not be able to fully meet people’s multiple needs. In view of this, this article will explore the visual arts innovation under the new media.