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罗活活——金利来集团有限公司副总经理、金利来(中国)服饰皮具有限公司总经理,是唯一获得1995年度由国家统计局和中国技术进步评价中心颁发的“中国经营管理大师”称号殊荣的巾帼英杰。这位“男人的世界”的女“掌门人”将一个年亏损20万元的公司“折腾”成年销售额高达10.4亿元的中国服装行业的龙头老大,使“金利来”这块驰名品牌不断保持旺盛的活力,其成功的秘诀是什么呢? “我们的产品从不降价、打折出售”——不减价策
Luohuo Living - deputy general manager of Goldlion Group Co., Ltd. and general manager of Jinlilai (China) Apparel and Leather Goods Co., Ltd., was the only winner of the “China Business Management Master” title awarded by the National Bureau of Statistics and the China Center for Technology Progress Evaluation in 1995. The towel is Yingjie. The “man’s world” woman “headman ” will be a company with a loss of 200,000 yuan “toss” annual sales of up to 1.04 billion yuan in China’s garment industry leader, so “ Jin Lilai ”This well-known brand continues to maintain strong vitality, what is the secret of its success? “Our products never lower prices, discount sale ” - price reduction policy