我还记得我20多岁的时候,我上大学,那时候个人电脑(P C)还不是人人都有的。如果我们讲移动营销的未来,它应该是在比我更年轻的人手上,他们更了解未来怎么样做,未来他们的想法会改变我们的这个行业。亚洲拥有超过全球半数的智能手机,我相信确实是这样的情况,亚洲是比世界上其他地方的人更加地手不离机。比如坐上海的地铁,很多的人都是在看手机;去餐馆,很多的人也都在用手机做事情。现在的趋势是技术会越来越多地和一些流媒体结合,未来还有很多的穿戴式的设备。人们使用移动媒体的体验,可 I still remember when I was in my 20s, I was in college, and personal computers (PCs) were not yet available to everyone. If we talk about the future of mobile marketing, it should be in the hands of younger people than me, and they know more about what to do in the future, and in the future their thinking will change our industry. Asia has more than half of the world’s smartphones, and I believe the truth is that Asia is a more hands-off player than anywhere else in the world. For example, take the Shanghai subway, many people are looking at the phone; to restaurants, many people are also using mobile phones to do things. The trend now is that technology will increasingly be integrated with some streaming media and there will be a lot of wearable devices in the future. People use the experience of mobile media