日前,笔者曾就部分日用消费品的品牌意识搞了一下调查,当问及家电、自行车、香烟等商品的品牌时,一些经营或消费者都能如数家珍地道出我国或世界的几大名牌。而问及中、西成药、饮料等商品时,却只知一两个名 Recently, the author once made some investigations into the brand awareness of some consumer products. When asked about the brands of home appliances, bicycles, cigarettes and other products, some operators or consumers can present several famous brands in our country or in the world. Asked about Chinese and Western medicine, drinks and other commodities, but only know one or two names