最新统计表明,杭州年产万只以上商品鳖的养殖场已有120家,年总产量达到了600万只。由于一直没有出现销售难题,杭州各养殖场大多还没意识到商标的重要性。虽然这两年中养鳖效益在逐年下降,但养殖场只在扩大规模、降低成本、发展科技上动脑子,对品牌所能产生的效应、效益却估计不足。 According to the latest statistics, there are 120 farms with an annual output of more than 10,000 commodities, and the total annual output has reached 6 million. Since there have been no sales problems, most farms in Hangzhou have not yet realized the importance of trademarks. Although the benefits of breeding have been declining year by year in the past two years, the farms have only used their brains to expand scale, reduce costs, and develop technology, but they have been underestimating the effects and benefits of the brand.