2014年,中国针织行业步入了低速增长的新常态。在这种形势之下,2015年的中国针织行业仅保持平常心是不够的,还亟需抓住机遇,直面挑战,探索破局的新思路。而开拓并深耕新市场、重视发展电商、注重成衣的时装化及科技元素的融入、刷新营销观念及方式等等微观实验,或许都是2015年通往转型升级之路必不可少的试金石。转型升级仍是大计数据资料显示,目前,中国GDP(国内生产总值)增速已告别30多年来平均10%左右的高速增长模式,特别是2014年GDP增速为7.4%,创24年新低。中国纺织工业 In 2014, China’s knitting industry entered a new normal of slow growth. Under such circumstances, it is not enough for China’s knitwear industry to maintain its normal position in 2015. It is also imperative to seize the opportunity to confront challenges and explore new ways of breaking through. It is perhaps the touchstone that is essential to the transformation and upgrading in 2015 as we explore and develop new markets, attach importance to the development of e-commerce, pay attention to the integration of fashion and technology elements in clothing, and refresh the marketing concepts and methods. Upgrading and upgrading are still big data Data show that at present, the growth rate of China’s GDP (GDP) has bid farewell to an average growth rate of about 10% in more than 30 years. In particular, the GDP growth rate in 2014 was 7.4%, setting a 24-year low . China textile industry