玉柴以人才和产品储备为基础,奠定技术平台,然后以产品作为龙头,辅以准确的市场策略、到位的跟踪服务和培训,带动了企业多元化发展。玉柴能在金融危机的特殊时期实现逆势上扬,我认为可以从3个方面来分析原因。第一看产品结构。玉柴有4大产品系列:农用发动机、工程机械用发动机、客车用发动机和卡车用发动机,涉及道路和非道路发动机两 Yuchai, with its talent and product reserves as the foundation, laid a technological platform and then led the diversification of its businesses by using its products as a leading company with accurate marketing strategies, tracking services and training in place. Yuchai in the special period of the financial crisis to achieve contrarian rise, I think from three aspects to analyze the reasons. First look at the product structure. Yuchai has 4 major product lines: agricultural engines, construction machinery engines, passenger car engines and truck engines, involving road and off-road engines two