近年来,美国传统报业发展面临危机。《华盛顿邮报》作为美国主流大报之一,发展虽举步维艰,但积极采取措施,为突破困境不断努力。坚守新闻质量,竭力跳脱“内容—销量”恶性循环;重视电子媒介,在数字化、视频新闻和应用开发上做出积极尝试;重视媒体联合,向媒介融合努力迈进。虽然目前收效有限,但都不失为都为拓展《华盛顿邮报》生存空间的有益尝试。 In recent years, the development of U.S. traditional newspapers has been facing a crisis. As one of the mainstream U.S. newspapers, the Washington Post has made difficult progress in its development but has taken active measures to make continuous efforts to break through the dilemma. Adhere to the quality of news, and strive to escape the “content - sales” vicious cycle; attention to electronic media, digital, video news and application development to make positive attempts; emphasis on media alliances, media convergence efforts. Although the current limited success, but all are useful attempts to expand the “Washington Post” living space.