论文部分内容阅读
作为一位艺人,赵本山连续多年登上春晚舞台,演绎了中国小品界的传奇,在大众娱乐明星群体里,他在中国民众中的受欢迎程度,几近无人可比。现在,从“企业家”这个角度,来解读大众眼中的娱乐明星赵本山,这会让熟悉他的人觉得很“意外”。因为它颠覆了“小品之王”、“春晚之子”赵本山的娱乐形象,让人们发现那个“土味”十足的赵本山的另一面:办学校,招弟子,推动造星运动,建立刘老根大舞台连锁表演平台,经营影视产业(《乡村爱情》、《关东大先生》等),其旗下资产竟高达数亿
As an artist, Zhao Benshan boarded the Spring Festival Gala for many years in a row, interpreting the legend of the Chinese small piece industry. In popular entertainment star groups, his popularity among Chinese people is almost unparalleled. Now, from the perspective of “entrepreneurs,” to interpret the eyes of the public entertainment star Zhao Benshan, which will make people familiar with him feel “accidental.” Because it subverts “King of Pieces ”, “Spring Festival Evening Son ” Zhao Benshan entertainment image, so that people find that “soil flavor ” full Zhao Benshan the other side: to run schools, recruiting disciples, , The establishment of Liu Laogen large stage chain performance platform, operating the film industry (“Love Village”, “Kanto”, etc.), its assets as high as several hundred million