“短命产品” 大量的事实表明,经济越发展,市场化程度越高,“短命产品”就越有其市场,并能逐渐发展成为一种新的消费潮流。 在国外,许多有眼光的企业家已研制生产了“短命产品”。日本有家企业专门生产那种外观漂亮,而寿命只有9个月的纸质手表,价格3.5美元左右,因其便宜一下子就打开了北欧市场。在美国,只要花两三美元便能买到一把简易伞,虽只能开合4.5次,但用去即扔的特点 A large number of facts about “short-lived products” show that the more developed the economy and the higher the degree of marketization, the more the “short-lived products” have their markets and can gradually develop into a new consumption trend. Abroad, many visionary entrepreneurs have developed and produced “short-lived products.” Japanese companies specializing in the production of the kind of beautiful appearance, and life expectancy of only 9 months of paper watches, the price of 3.5 US dollars, because of its cheap suddenly opened the Nordic market. In the United States, as long as two or three dollars can buy a simple umbrella, although only open and close 4.5 times, but with the characteristics of throwing