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一、研究背景:第一,萧山区电子商务产业发展迅猛。自2007年底以来,受美国次级贷风波的影响,我国外贸出口萎缩、国内需求不旺,经济发展减速甚至负增长。但在萧山区政府的正确领导下,在2008年采取“抱团取暖”策略,在2009年采取“加快经济转型升级”的策略,促使萧山的经济很快走出低谷,甚至走进人均GDP过10000美元的崭新发展时期。而这一奇迹发生的另一个推手,就是萧山电子商务产业的迅速崛起和发展。中国
First, the research background: First, Xiaoshan e-commerce industry is developing rapidly. Since the end of 2007, under the influence of the subprime mortgage crisis in the United States, China’s foreign trade has been shrinking, its domestic demand has been sluggish, and its economic growth has slowed down or even decreased. However, under the correct leadership of Xiaoshan District Government, adopting the strategy of “Baotuan heating” in 2008 and adopting the strategy of “speeding up economic restructuring and upgrading” in 2009 prompted Xiaoshan’s economy to quickly get out of the doldrums and even into the per capita GDP over 10,000 US dollars a new period of development. The miracle of another promoter, that is, Xiaoshan e-commerce industry’s rapid rise and development. China