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东方出版中心2016年1月版本书透过卷烟这种特殊消费品考察近代中国市场如何应对经济危机。20世纪30年代,中国外部深受世界经济大萧条的困扰,内部遭“九一八”事变和长江大水灾的侵袭,经济严重衰退。然而,中国的卷烟产销量却在经济危机中持续增长。作者将经济史和文化史相结合,聚焦于市场供需双方在危机中的选择,一方面探讨经济危机给跨国大企业、民族厂商
Oriental Publishing Center January 2016 version of this special consumer products through cigarettes to examine the modern Chinese market how to deal with the economic crisis. In the 1930s, China’s economy was plagued by the Great Depression of the world economy and its internal situation was hit by the September 18 Incident and the flood in the Yangtze River. Its economy slumped dramatically. However, cigarette production and sales in China continued to grow during the economic crisis. The author combines the economic history and cultural history, focusing on the market supply and demand in the crisis of choice, on the one hand explore the economic crisis to multinational corporations, ethnic manufacturers