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近期北京整个玩具市场都有不俗的表现,电子电动,塑胶类,益智类玩具受“国庆中秋黄金周”行情拉动而成为销售明星。受季节性影响,毛绒类玩具销量迅速放大,销量较上月约有25%的增幅,成为市场黑马。进入11月后,毛绒类玩具大量新品陆续上市,其中蛇年生肖玩具势必将成为市场的销售亮点。与此同时,户外运动和童车类玩具需求呈下滑趋势。木制玩具类因其自身安全无毒,益智趣味,适合室内玩耍等特点,继续受到幼教机构采购
Recent Beijing has a decent performance throughout the toy market, electronic electric, plastic, educational toys by the “Mid-Autumn Golden Week” market and become a sales star. Affected by the seasonality, plush toys rapidly expanded sales, sales increased by about 25% last month, becoming the dark horse market. Into November, plush toys a large number of new products one after another listed, including snake Lunar New Year toys is bound to become the market’s sales highlights. In the meantime, demand for outdoor sports and baby carriage toys is declining. Because of their own non-toxic wooden toys, educational fun, suitable for indoor play characteristics, continue to be child care institutions procurement