当市场由膨胀性过热趋向平和,利润也一再滑坡,国内家电制造业纷纷出现缩水疲软的现象,连诸多名企康佳、科龙都难逃厄运。然而,与此相反,处在相同竞争环境的跨国家电企业,却依然强劲,雄心勃勃。这是为什么? 制定长远战略一旦遇到风吹草动,墙上芦苇自然东倒西歪。巧于跟风、轻视基础管理,是业内企业的痼疾。不难理解,管理是 When the market tends to be overheated by overheating, profits have also been declining again and again, the domestic appliance manufacturing industry have shrunk the phenomenon of weakness, and even many famous enterprises Konka, Kelon have escaped bad luck. However, on the contrary, the multinational electrical enterprises in the same competitive environment are still strong and ambitious. Why is this? The development of long-term strategy in the event of signs of trouble, the walls naturally reed crooked. Coincidentally follow the trend, contempt for basic management, is a disease of the industry's enterprises. It's easy to understand, management is