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某区域红木家具企业的消息:今年前五个月的销售额还能和去年同期勉强打平,但代理商难招,产品销售不畅,“自6月份开始,极有可能会进入一个相当长的平缓期。”面临窘境,我们红木家具厂商应该如何应对?东阳红木家具行业协会副会长、东阳市新明红木董事长张新民给出了两个解决方案。市场越困难,越要做好经销商后盾在现代企业的生存环境中,上下游企业之间已形成了共生共荣的关系。当整个产业遭遇不景气的时候,尤其考验整个产业链条中各个环节之间的关系。这个时候,有些人坚持从生产商的角度出发,大力向经销商倾销产品,以解库存和现金压力,而将不景气带来的压力转移到自己的下游伙伴身上。有的人则坚持:外部环境越萧条,越需要产业链中的各个环节彼此支持,互相支撑。就像张新民所说的那样:“越是在市场
Some mahogany furniture business news: sales in the first five months of this year can barely beat the same period last year, but the agents hard to move, poor sales of products, ”“ since June, is likely to enter a considerable Long flat period. ”Facing the dilemma, we mahogany furniture manufacturers should be how to deal with? Dongyang mahogany furniture industry association vice president, Dongyang Xinming mahogany chairman Zhang Xinmin given two solutions. The more difficult the market, the more dealers must be backed up In the survival of modern business environment, the upstream and downstream enterprises have formed a symbiotic relationship between co-prosperity. When the entire industry suffered a recession, especially the test of the entire industry chain in all aspects of the relationship between. At this time, some people insisted from the manufacturer’s point of view, vigorously dumping products to dealers in order to solve the inventory and cash pressure, while the pressure caused by the recession to their downstream partners. Some people insist: the more depressed the external environment, the more needs of the various links in the industrial chain support each other and support each other. As Zhang Xinmin said: "The more in the market