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生命以形而居,以气而活,以势而威。一个企业应以形象求生存,以改革求发展,以适应市场求不败。塑造路桥文化陕西省咸阳路桥工程公司,是咸阳公路管理局于2000年初在原来小型规模施工队伍的基础上重组而成的。当时, 企业资质等级低、机械设备陈旧老化、管理体制不顺畅等诸多问题和矛盾摆在了上任伊始的王俊义面前。王俊义通过深思熟虑,决定从规范基础管理抓起, 以此来塑造企业的良好形象,提升公司的核心竞争力。针对大多数员工思想观念长期受计
Life in the form of living in order to live and gas, with potential and prestige. An enterprise should survive by its image, seek development through reform, and adapt to the market for unbeaten run. Shaping the Road and Bridge Culture Xianyang Road and Bridge Engineering Company in Shaanxi Province is the Xianyang Highway Administration in early 2000 on the original small-scale construction team restructuring made. At that time, many problems and contradictions, such as the low qualification level of enterprises, the aging of machinery and equipment, and the unsound management system, were confronted with Wang Junyi who took office at the beginning. Wang Junyi through careful consideration, decided to start from the normative management, in order to create a good corporate image and enhance the company’s core competitiveness. For the majority of employees ideas long-term exposure