消费者越来越喜爱多样化的个人护理产品。很多想要永葆青春的消费者开始逐渐认识到,靠注射各种药物来消除脸上的岁月痕迹是不可取的。她们如今更倾向于使用个人护理产品,而且她们认为,个人护理产品应该具有改善肤质的成分。市场研究机构IBI SWorld指出,2012年化妆品的市场规模达到了549亿美元,而药妆品占据了其中的13.4%,金额为74亿美元。而另一家研究机构Freedonia Consumers increasingly like diverse personal care products. Many consumers who want to retain their youth are beginning to realize that it is not advisable to rely on injections of various drugs to eliminate signs of aging on the face. They are now more inclined to use personal care products, and they believe that personal care products should have ingredients that improve skin texture. Market research organization IBI SWorld pointed out that in 2012, the cosmetics market reached 54.9 billion U.S. dollars, while cosmeceuticals accounted for 13.4% of the total, and the amount was 7.4 billion U.S. dollars. And another research institute Freedonia