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本文将高职院校对市场营销专业人才的培养归纳为五点：市场营销专业课程必须贴紧市场；有较好的实习、操作条件；加强学生诚信礼仪教育；加强实际技能培养。
This article summarizes the training of marketing professionals in higher vocational colleges into five points: Marketing professional courses must be close to the market; have better internship and operating conditions; strengthen the integrity of etiquette education; strengthen practical skills training.