论文部分内容阅读
随着电脑的出现,网络的发展,可选择媒体的剧增,传统的大众媒体受到挑战。印刷媒体的市场区隔和细分化已势在必行,而杂志以它特有的方式探索着媒体消费的个人时代,其中生活设计类杂志正是以一种全新的运作方式适应着这一变化,形成了自己特有的风格。世界杂志的新浪潮伴随着市场经济的发展自然波及到我国期刊业这块沉寂的土地,近年来在我国杂志市场涌现了一批引人注目的新面孔,如《世界时装之苑 ELLE》、《瑞丽》、《时尚》、《HOW》等等,我们称之为生
With the advent of computers and the advent of the Internet, the surge in media choices can be made and the traditional mass media is challenged. It is imperative that market segmentation and segmentation of printed media be imperative, and that the magazine explores the personal era of media consumption in its unique way. The lifestyle magazine is adapting to this change in a completely new mode of operation , Formed its own unique style. New Wave of World Magazine With the development of market economy, it naturally affects the quiet land of China’s journal industry. In recent years, a number of attractive new faces have emerged in the magazine market in our country, such as ELLE, Ruili “,” fashion “,” HOW "and so on, we call it a student