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高职院校品牌建设具有重要的意义,它不仅能够增强高职院校的办学竞争力,同时还能提高学校的教育质量等。高职院校品牌在建设过程中会受到一系列因素的影响,本文对这些制约因素进行了分析,并阐述高职院校品牌建设的路径选择。
The brand building of higher vocational colleges is of great significance. It not only enhances the competitiveness of higher vocational colleges but also improves the quality of school education. The brand of higher vocational colleges will be affected by a series of factors in the process of construction. This article analyzes these restrictive factors and expounds the path selection of brand building in higher vocational colleges.