论文部分内容阅读
兽首拍卖事件引起了中西方媒体大量针锋相对的报道。本文对中西方传媒兽首报道话语中的意识操纵技巧及其效应进行分析,认为在这次事件中,法国当事人和西方传媒通过“纵容反道德”、“事件奇观化”和利用拍卖规则这一专业知识所“编制的思维程序”这三种技巧,分别完成了从“道德”到“法律”、从“强盗”到“讹诈”到“无赖”再到“报复”、从“怒贝”到“讽蔡”三种转换,从而达到了显著的意识操纵效应。
Beast first auction event caused a large number of diametrically opposed reports by Chinese and Western media. This article analyzes the consciousness manipulation skills and their effects in the first report of Chinese and Western media and believes that in this incident, French parties and western media have passed the “indulgence of anti-morality” and “spectacle of events” This rule of thumb, the “rules of procedure” and the “rules of procedure for the preparation of the rules of the auction,” respectively completed the transition from “moral ” to “law ”, from “robber ” to “blackmail ”Rogue“ and then to ”revenge“, from ”irritation “ to ”satirical Cai " three kinds of conversion, so as to achieve a significant effect of awareness manipulation.