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近年来,随着我国社会经济的快速发展和人民生活水平的不断提高,电视体育事业的发展迅猛,相关体育节目从数量、收视率以及质量等方面都得到了大幅度的提升。就目前看,电视体育节目已从传统的单一体育节目播放形式,逐渐转变成当前的多形式体育节目格局。比如,中央电视台及地方电视台不仅直播世界杯、奥运会和亚运会,而且还购买了欧洲五大联赛以及NBA的转播权。在此过程中,体育专题及其评论性质的节目也异军突起,
In recent years, with the rapid socio-economic development in our country and the continual improvement of people’s living standard, the development of television sports has been rapidly developed. The number of sports programs, ratings and quality has been significantly raised. At present, television sports programs have evolved from the traditional single sports program format to the current multi-sport sports program format. For example, CCTV and local TV stations broadcast not only the World Cup, the Olympic Games and the Asian Games but also the rights to broadcast the five major European leagues and the NBA. In the process, sports programs and their commentary nature programs also sprung up everywhere.