据 Zenith Opti me dia公司提供的数据 ,亚太地区付费电视的收入快速增长。到 2 0 1 0年 ,付费电视的收入将与广告的收入相当。现在 ,付费电视的收入虽然落后于广告 ,但正以很高的速率增长。用户群的增加和从每个获得较高的平均收入已使得付费电视的收入年均增长 3 3 %,而电视 According to data provided by Zenith Optima Dia, revenue from pay-TV in the Asia-Pacific region has increased rapidly. Pay-TV revenue will be comparable to advertising revenue by 2010. Pay TV revenue, though lagging behind advertising, is now rising at a very high rate. The increase in user base and the higher average income earned from each have resulted in an annual increase of 33% in pay-TV revenue, while television