近年来,地州党报正处于一个重要的发展时期。在各类媒体竞相挤占读者市场,读者选择的阅读空间增大的情况下,党报品牌就成为扭转被动局面,进而做大党报的重要途径。品牌是一份报纸自己独有并区别于其他媒体的东西,名记者、名编辑、名专栏 In recent years, the state party newspaper is in an important period of development. In various media competing to squeeze out the reader market, reader choice reading space increases, the party newspaper brand has become a passive situation, and then an important way to enlarge the party newspaper. Brand is a newspaper own unique and different from other media things, famous reporters, editors, name column