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随着信息技术和互联网技术的快速发展,电子商务在我国得到了极大的发展,而目前的时代也推进到了“互联网+”时代。电子商务在“互联网+”时代的发展存在一定的机遇和挑战,对我国整体经济的发展也起着一定的影响。在此背景下,文章首先对电子商务和“互联网+”进行了概述,继而简单阐述了电子商务在“互联网+”时代的发展现状,进而重点对电子商务在“互联网+”时代的发展挑战进行了分析,最后针对于“互联网+”的特点,以及电子商务的发展趋势,提出了电子商务在“互联网+”时代的发展对策。
With the rapid development of information technology and Internet technology, e-commerce has been greatly developed in our country, and the current era has also advanced to the era of “Internet +”. E-commerce has some opportunities and challenges in the development of the “Internet +” era, and it will also exert certain influence on the overall economic development of our country. In this context, the article first outlines the e-commerce and “Internet + ”, and then simply states the development of e-commerce in the era of “Internet + ”, and then focuses on the e-commerce in the “Internet + Finally, according to the characteristics of ”Internet + “ and the development trend of e-commerce, this paper puts forward the development strategy of e-commerce in the age of ”Internet + ".