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世纪之交，新闻媒体的竞争越来越激烈。机关报如何进一步发展壮大？本文提出要实施报纸系列结构创新，机关报与子报有机结合；实施信息结构创新，增强新闻的必读性；实施媒体结构创新，传统媒体与新兴媒体有机结合。这些源于实践的思考，颇有见地。本刊向读者推荐此文，并欢迎读者来稿，就新世纪报业如何进一步发展展开讨论。
At the turn of the century, the competition in the news media is getting more and more intense. Organs how to further develop and grow? This paper proposes to implement the innovation of newspaper series structure, organic combination of organ newspaper and sub-newspaper, the implementation of information structure innovation to enhance the readability of news, the implementation of media structure innovation and the organic combination of traditional media and emerging media. These practice-based thinking, quite insightful. This journal recommends this article to readers and welcomes readers’ contributions for discussion on how to further develop the newspaper industry in the new century.