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创业者从家庭和朋友、指导者、同事、专业论坛获得信息。大量文献研究表明,这些信息来源对创业者进行创业机会识别起到直接、正向作用。然而,很少有人研究信息来源和创业机会间的调节因素。本文通过将利益相关度和风险倾向作为调节变量,发现利益相关度的调节作用显著,与创业者利益相关度高的家庭和朋友、指导者、同事、专业论坛提供的信息,更能帮助创业者识别创业机会;而风险倾向的调节作用不显著,创业者风险倾向水平不同,并不影响其在各种信息来源中识别创业机会。
Entrepreneurs Get information from family and friends, mentors, colleagues, professional forums. A large number of literature studies show that these sources of information play a direct and positive role in entrepreneurship identification. However, very few people study the regulatory factors between sources of information and entrepreneurial opportunities. In this paper, we use the interest and risk tendencies as the manipulative variables and find that the adjustment of the degree of interest is significant. The information provided by the family and friends, mentors, co-workers and professional forums with high stakeholder relationships can help entrepreneurs Recognition of entrepreneurial opportunities; and the risk-adjusted role of insignificant, entrepreneurial risk level is different, does not affect its identification of a variety of sources of business opportunities.