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路,是人走出来的.当1949年中国人民保险公司诞生以后,中国人民保险战线的职工就开始了一条艰难坎坷的保险拓荒路.凭着一种坚韧不拔的拓荒精神,中国人民保险公司一花独秀了四十余春秋.当历史跨入九十年代,中国的保险业发生了重大变化,平安保险(股份)公司和中国太平洋保险(股份)公司的成立.随之而来的有社保、行业自保、直至外国保险机构的介入,形成了多家办保险的激烈竞争局面.保险宣传公关工作的性质和任务开始发生变化,地位和作用愈来愈重要.
When the People’s Insurance Company of China was born in 1949, the workers in the Chinese People’s Insurance Front started a difficult and uphill road to insurance. With a perseverance and pioneering spirit, the People’s Insurance Company of China With a history of more than 40 spring and autumn, when the history entered the 1990s, major changes have taken place in the insurance industry in China, with the establishment of Ping An Insurance Co., Ltd. and China Pacific Insurance Co., Ltd. Social security and industry self-protection until the involvement of foreign insurance agencies, forming a fierce competition for a number of insurance.Pressure PR public relations work began to change the nature and mandate, status and role of more and more important.